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Laguzzi accounting firmIntegration · Facebook
Facebook integration: your page's messages, answered and part of the follow-up
LIA integrates with the company's Facebook page. Messages sent to the page land in LIA's omnichannel inbox; the AI agent replies, every enquiry is recorded as a lead, qualified by purchase intent, assigned to a sales rep and included in the follow-up alerts.
What LIA does with Facebook
Page messages no longer go without an owner.
Page messages in the inbox
Facebook enquiries show up next to WhatsApp, Instagram and website ones, with the full conversation.
One sales rep per enquiry
Every lead is owned by a sales rep, following the rules the company sets.
The AI replies and qualifies
The agent replies 24/7 and LIA qualifies each lead as hot, warm or cold with machine learning, based on the conversation.
Alerts if nobody replies
LIA alerts when a Facebook lead is waiting for a reply or goes past the inactivity time set by the company.
How it connects
A LIA engineer makes the connection during onboarding, with permission from the page.
You connect the Facebook page
The LIA engineer connects the company's page with Meta's permissions.
Assignment rules are defined
Who handles Facebook enquiries and how long without a reply triggers an alert.
Messages land in the inbox
From then on, every message to the page is recorded as a lead.
- Supervision reflects what happens on the connected page.
- Adding Facebook or other channels does not change the price.
What LIA does when a lead is left without follow-up: AI sales rep follow-up.
Other LIA integrations
They all end up in the same lead profile and the same reports by sales rep.
Corporate number through the official API and each sales rep's own number, in one inbox, with an AI that replies, alerts and calls.
What LIA doesInstagram direct messages in the same inbox as WhatsApp, answered by the AI and qualified.
What LIA doesWeb chat
Your website chat handled 24/7 by the AI, by text or voice, asking for the details you choose and routing to a sales rep.
What LIA doesThe AI answers lead emails from Gmail, Outlook or any IMAP inbox, and every email is saved in the lead profile.
What LIA doesMeta lead forms
Every Facebook and Instagram lead form comes in as a lead and the AI reaches out right away.
What LIA doesPhone calls (Anura)
Click-to-call with Anura from LIA, with an extension per sales rep: every call recorded and transcribed in the lead profile.
What LIA doesGoogle Calendar
Each sales rep's calendar next to their leads, meetings booked from LIA, a WhatsApp reminder 24 h before and a follow-up 24 h after.
What LIA doesMeetings (Fathom)
With Fathom, every meeting on Google Meet, Zoom or Teams is saved in the lead profile with a summary, action items and transcript.
What LIA doesYour CRM or ERP
HubSpot, Salesforce, Zoho CRM, Kommo, Tokko, Microsoft Dynamics and any system with an API.
What LIA doesFrequently asked questions
Does LIA integrate with Facebook?
Yes. LIA connects the company's Facebook page and messages sent to the page land in the omnichannel inbox as leads, alongside WhatsApp, Instagram and web.
How are Facebook enquiries split among sales reps?
Following the rules the company sets. LIA can recommend the best-fit sales rep with machine learning; when the recommendation relies on performance, a person decides.
Does LIA alert if a Facebook message goes unanswered?
Yes. LIA alerts when a lead is waiting for a reply or goes past the inactivity time set by the company, just like in the other connected channels.
We'll show you how it would work with your team
In a demo we set up your company's case and show you what the manager sees and what each sales rep does.
