Integration · Web chat
AI web chat: whoever writes or talks on your website becomes a lead
LIA integrates with the company's website through a chat handled by its 24/7 conversational agent, by text or by voice from the browser. The agent asks for the details each business defines, answers, qualifies purchase intent and routes the enquiry to a sales rep. The company tests it before going live; every conversation becomes a lead in the same inbox as WhatsApp, Instagram and Facebook.

What LIA does with Web chat
The enquiry that arrives on the website at 11 p.m. doesn't wait until the next day.

24/7 agent, by text or voice
It answers website enquiries after hours and at peak times. Visitors can type or talk to the agent from the browser.
It asks for the details you choose
Each business decides what the AI asks for before routing: name, phone, product, area or whatever the team needs.
Qualification and routing
LIA qualifies each lead as hot, warm or cold and routes it to the right sales rep, with the conversation in view.
You test it before going live
The company tests the chat and fine-tunes the answers before website visitors see it.
How it connects
The chat is added to the website during onboarding, with a LIA engineer.

Answers and details are defined
What the agent answers, what details it asks for and which sales rep gets each enquiry.
You test it
The company tests the chat by text and by voice and asks for any adjustments.
It goes live on the website
The LIA engineer sets it up and every visitor who writes or talks is recorded as a lead.
- The agent answers with the information the company loads into LIA.
- Adding web chat or other channels does not change the price.
How LIA organizes the whole sales cycle: what is an AI CRM.
Other LIA integrations
They all end up in the same lead profile and the same reports by sales rep.
Corporate number through the official API and each sales rep's own number, in one inbox, with an AI that replies, alerts and calls.
What LIA doesInstagram direct messages in the same inbox as WhatsApp, answered by the AI and qualified.
What LIA doesMessages to the Facebook page land in the inbox as leads, answered by the AI, with an owner and alerts.
What LIA doesThe AI answers lead emails from Gmail, Outlook or any IMAP inbox, and every email is saved in the lead profile.
What LIA doesMeta lead forms
Every Facebook and Instagram lead form comes in as a lead and the AI reaches out right away.
What LIA doesPhone calls (Anura)
Click-to-call with Anura from LIA, with an extension per sales rep: every call recorded and transcribed in the lead profile.
What LIA doesGoogle Calendar
Each sales rep's calendar next to their leads, meetings booked from LIA, a WhatsApp reminder 24 h before and a follow-up 24 h after.
What LIA doesMeetings (Fathom)
With Fathom, every meeting on Google Meet, Zoom or Teams is saved in the lead profile with a summary, action items and transcript.
What LIA doesYour CRM or ERP
HubSpot, Salesforce, Zoho CRM, Kommo, Tokko, Microsoft Dynamics and any system with an API.
What LIA doesFrequently asked questions

Does LIA have a website chat?
Yes. LIA adds a chat to the company's website, handled by its 24/7 conversational agent, and every conversation is recorded as a lead in the omnichannel inbox.
Does the web chat work by voice?
Yes. Visitors can type or talk to the AI agent from the browser, without installing anything.
Can I choose what details the AI asks for?
Yes. Each business defines what details the agent asks for before routing the enquiry to a sales rep.
Can I test the chat before going live?
Yes. The company tests the chat and fine-tunes the answers before it becomes visible on its website.
We'll show you how it would work with your team
In a demo we set up your company's case and show you what the manager sees and what each sales rep does.
